Tuesday 24 June 2014

Mobile Apps Makeup Genius by L'Oreal Paris USA

Mobile apps are an application that normally designed for portable devices
such as Smartphone, Tablet etc
The 2 largest app market are Play Store for Android devices and App Store for Apple devices
Do noted that apps usually launch on App Store first before at Play Store
This is due to Android devices come in various sizes 
thus it will take some time to adjust the app so that it is applicable in different screen sizes
Mobile apps can utilize the hardware of the smartphone 
Add more function to the smartphone so that it can do more than calling and texting
for example, you can download game apps that allow you to battle with friends
There are few more apps that can make your life easier
such as E-mail apps, Navigation apps, Utility apps, Office apps and etc etc

Recently i noticed an apps by L'Oreal Paris USA that i think it will be great to share with
This is a brand new apps that just launched June 18 this year 
which is approximately one week before i started to write this post
Its the similar concept with the raved camera apps Camera360
that user can snap a selfie and edit makeup on it
but L'Oreal combined the idea with its product
which the texture & color of the makeup will be the one from their product
Obviously the apps targeted on woman and try to sell their product to them
i thinks its a great idea as the women can try it before they buy the product
thus they can save time from trying it at retail store and and save a lot from unwanted product
i do think the apps will be better 
if it added the function to let the user buy product that they are satisfy through the apps directly 
or 
just added the navigation function that navigate the user to the nearest store that can buy the product
i think that this is a great strategy that can surely boast up their sales
however the apps are currently only available in US's Apps Store
thus woman from other region and android user shall wait a little time before it hits the store



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